"SEC OF FLORENCE" magazine

  📸 On Valentine’s Day, a promise only matters if it is genuine. Click on the image to learn more. Discover SEC OF FLORENCE 👉 https://www.secofflorence.co.uk 🎥 Watch the video: real silver, without shortcuts 💬 When a gift becomes a promise Valentine’s Day is not a casual gesture. It is a quiet promise, made to endure. A gift should not impress for a moment. It should reveal who we are and whether we choose substance over appearance. 🔍 Between genuine promises and empty claims Within the silver market, confusion has grown: • “999 silver PVD” • cardboard cards printed with “925” or “999” • objects without any official hallmark These are not promises kept . They are shortcuts. A coating may shine, but it does not stand the test of time. And real love does not accept imitations. Words do not certify. Cards do not guarantee. Only a hallmark does. 💎 The 925 hallmark: a promise written in metal The 925 hallmark is not a technical detail. It is a statement of accountability. The n...

  📸 On Valentine’s Day, a promise only matters if it is real. Click on the image to learn more. Discover SEC OF FLORENCE 👉 https://www.secofflorence.com 🎥 Watch the video: real silver, without shortcuts 💬 When a gift becomes a promise Valentine’s Day is not just another gesture. It is a quiet promise, meant to last. A gift is not meant to impress for a moment. It is meant to show who we are and whether we choose substance over appearance. 🔍 Between real promises and empty ones In the silver world, a dangerous confusion has emerged: • “999 silver PVD” • cards printed with “925” or “999” • objects without any official hallmark These are not promises kept . They are shortcuts. A coating may shine, but it does not endure. And real love does not accept imitations. Words don’t certify. Cards don’t guarantee. Only a hallmark does. 💎 The 925 hallmark: a promise written in metal The 925 hallmark is not a technical detail. It is a statement of responsibility. The number 999 , when n...

  📸 On Valentine’s Day, shortcuts don’t matter — truth does. Click on the image to learn more. Discover SEC OF FLORENCE 👉 https://www.secofflorence.co.uk 💬 When love refuses imitations Valentine’s Day is about conscious choices. Not what shines briefly, but what endures . A gift speaks about the person who chooses it. And with silver, the difference between being and seeming is everything. 🔍 PVD, numbers and cards: confusion without truth In recent years the market has multiplied shortcuts: • “999 silver PVD” • cards printed with “925” or “999” • objects without an official hallmark This is not solid silver . It is a thin surface coating. At first it shines. Then it reveals what it always was: an imitation. Words don’t certify. Cards don’t guarantee. Only the hallmark does. 💎 The 925 hallmark: responsibility, not marketing Authentic silver must be hallmarked 925 . A hallmark is not decoration: it is legal and moral responsibility. The number 999 , when not hallmarked, does...

  📸 On Valentine’s Day, shortcuts don’t matter — truth does. Click on the image to learn more. Discover SEC OF FLORENCE 👉 https://www.secofflorence.com 💬 When love rejects imitations Valentine’s Day is about conscious choices. Not what shines for a moment, but what stands the test of time . A gift speaks about the person who chooses it. And when it comes to silver, the difference between being and seeming is everything. 🔍 PVD, numbers and cards: confusion without truth In recent years, the market has multiplied shortcuts: • “999 silver PVD” • cards printed with “925” or “999” • objects with no official hallmark This is not solid silver . It is a thin coating applied to other metals. At first it shines. Then it reveals what it always was: an imitation. Words don’t certify. Cards don’t guarantee. Only a hallmark does. 💎 The 925 hallmark: responsibility, not marketing Authentic silver must be hallmarked 925 . A hallmark is not decoration: it is legal and moral responsibility....

  📸 On Valentine’s Day, shine alone is not enough — truth matters. Click on the image to learn more. Discover SEC OF FLORENCE 👉 https://www.secofflorence.co.uk 💬 When a gift truly matters Valentine’s Day celebrates what endures. A gesture that does not fade with the moment, but continues to speak over time. This is where the real value of a gift emerges. Because love is not a polished surface: it is substance, presence and truth. 🔍 Silver: the genuine and the deceptive In recent years, confusion has grown — often deliberately: • “999 silver PVD” • printed cards stating “925” or “999” • objects without any official hallmark This is not solid silver . It is merely a surface coating. The outcome: ✔ initial shine ✖ no enduring value ✖ no genuine guarantee Words do not certify. Cards do not guarantee. Only the hallmark does. 💎 The 925 hallmark: the only proof that matters Authentic silver with true value must be officially hallmarked 925 . The number 999 , when not hallmarked, do...

  📸 On Valentine’s Day, shine isn’t enough — truth matters. Click on the image to learn more. Discover SEC OF FLORENCE 👉 https://www.secofflorence.com 💬 When a gift has real weight Valentine’s Day celebrates what lasts. A gesture that doesn’t fade after the moment, but continues to speak over time. That’s where the value of a gift truly matters. Because love is not a polished surface: it is substance, presence, truth. 🔍 Silver: the real kind and the kind that only looks real In recent years, confusion has spread — often deliberately: • “999 silver PVD” • printed cards saying “925” or “999” • products with no official hallmark This is not solid silver . It is a thin coating applied to other metals. The result: ✔ shiny at first ✖ no lasting value ✖ no real guarantee Words don’t certify. Cards don’t guarantee. Only a hallmark does. 💎 The 925 hallmark: the only proof that matters Authentic silver — the kind with real value — must be officially hallmarked 925 . The number 999 , w...

  📸 Valentine’s Day deserves authenticity, not illusion. Explore the collection 👉 https://www.secofflorence.co.uk 💬 Love is not a polished surface Valentine’s Day celebrates what lasts. What is real. What doesn’t need to pretend. And this is exactly where an essential question begins: 👉 what is the real value of a gift, if it isn’t authentic? In today’s silver market, confusion is widespread — and often intentional: • “999 silver PVD” • cards printed with “925” or “999” • products with no official hallmark at all 👉 This is not solid silver . It is only a surface coating. 🔍 The truth about silver: what few explain clearly Silver with real, lasting value must be officially hallmarked 925 . The number 999 , when it is not hallmarked , very often refers to a thin PVD coating applied to another metal. The result? ✔ Shiny at first ✖ No intrinsic value ✖ No legal or material guarantee A printed card is not a certification. A written claim is not a guarantee. Only a hallmark is. 💎...

📸 Valentine’s Day deserves truth, not surface shine. Tap to learn more. Discover the collection 👉 https://www.secofflorence.com 💬 Love is not just a polished surface Valentine’s Day celebrates what lasts. What is real. What doesn’t pretend. Today, the silver market is full of confusion: • “999 silver PVD” • printed cards saying “925” or “999” • products without any official hallmark 👉 This is not solid silver . It is simply a surface coating. 🔍 The truth about real silver Silver with real value must be officially hallmarked 925 . The number 999 , when not hallmarked, usually means a PVD process : ✔ initial shine ✖ no lasting value ✖ no legal guarantee Cards prove nothing. Words prove nothing. Only a hallmark does. 💎 SEC OF FLORENCE: real silver, no shortcuts Since 1990 in Florence, we work exclusively with solid 925 sterling silver . Every frame bears the ★1174 FI hallmark 👉 https://www.secofflorence.com certifying: • metal purity • origin • responsibility of the silversmith Th...