"SEC OF FLORENCE" magazine

  📸 Click the photo to explore. Some frames hold pictures. Others protect the life that flows through them. View the full collection 👉 www.secofflorence.co.uk 💭 Beauty isn’t forced. It’s recognised. In 1990, inside a modest 40 m² garage in Florence’s historic San Frediano district, Paolo, Massimo, and Stefano began a journey built on craftsmanship, vision, and heart. After years of training in Florentine silversmithing, they founded SEC OF FLORENCE—not just a brand, but a tribute to what deserves to be preserved. 📦 We don’t sell frames. We honour memories. Solid 925 sterling silver, minimalist design, dark wood backing—every detail reflects a commitment to safeguarding life’s moments. Each frame carries a soul. And the legally engraved ★1174 FI hallmark. 🌍 From Florence’s alleys to global leadership SEC OF FLORENCE has grown from local artisans to world leaders in sterling silver frames—without losing its roots. 🛠️ Tradition meets innovation Over 30 years of ...

  📸 Click the photo to explore. Some frames hold pictures. Others protect the life that flows through them. View the full collection 👉 www.secofflorence.com 💭 Beauty isn’t forced. It’s recognized. In 1990, inside a modest 430 sq ft garage in Florence’s historic San Frediano district, Paolo, Massimo, and Stefano began a journey built on craftsmanship, vision, and heart. After years of training in Florentine silversmithing, they founded SEC OF FLORENCE—not just a brand, but a tribute to what deserves to be preserved. 📦 We don’t sell frames. We honor memories. Solid 925 sterling silver, minimalist design, dark wood backing—every detail reflects a commitment to safeguarding life’s moments. Each frame carries a soul. And the legally engraved ★1174 FI hallmark. 🌍 From Florence’s alleys to global leadership SEC OF FLORENCE has grown from local artisans to world leaders in sterling silver frames—without losing its roots. 🛠️ Tradition meets innovation Over 30 years of...

  📸 From a garage in San Frediano to the heart of the world. Beauty, born of courage, always finds its way. 👉 www.secofflorence.co.uk 🛠️ Where Excellence Was Born: 40m² of Courage In the heart of San Frediano, a historic district of Florence where craftsmanship thrived behind every door, three young men dared to dream big. Paolo, Massimo, and Stefano: Trained in a renowned Florentine silversmith company Driven by passion, skill, and vision Founded a small 40m² workshop in 1990 In a neighbourhood steeped in artisanal tradition What they created wasn’t just a company. It was a pact with authentic beauty. 📈 The Evolution of an Artisan Brand In just a few years, SEC OF FLORENCE conquered: The local market, thanks to its recognised quality National trust, through innovative ideas The global sector, with a unique style and Florentine soul Craftsmanship wasn’t abandoned. It was reimagined. 👉 Production remains manual, enhanced by modern processes 👉 Products are designed to ...

  📸 From a garage in San Frediano to the heart of the world. Beauty, when born of courage, always finds its way. 👉 www.secofflorence.com 🛠️ Where Excellence Was Born: 40m² of Courage In the heart of San Frediano, a historic Florentine neighborhood where craftsmanship thrived behind every door, three young men dared to dream big. Paolo, Massimo, and Stefano: Trained in a renowned Florentine silversmith company Driven by passion, skill, and vision Founded a small 40m² workshop in 1990 In a district where every doorway hid a craft What they created wasn’t just a company. It was a pact with authentic beauty. 📈 The Evolution of an Artisan Brand In just a few years, SEC OF FLORENCE conquered: The local market, thanks to its recognized quality National trust, through innovative ideas The global sector, with a unique style and Florentine soul Craftsmanship wasn’t abandoned. It was reimagined. 👉 Production remains manual, enhanced by modern processes 👉 Products are designed t...