"SEC OF FLORENCE" magazine

It’s not just a frame. It’s a wish that resonates. Say no to PVD . Demand the hallmark. Explore the full collection 👉 www.secofflorence.com 💭 Not everything that shines is silver. But this frame truly is. The Happy Birthday frame by SEC OF FLORENCE is crafted from genuine 925 sterling silver , hallmarked ★1174 FI , and hand-finished in Florence . It’s not just a decorative item—it’s a gesture of truth, a gift that radiates positive energy and lasting beauty. 🎂  A Birthday Worth Framing ✔️ Polished 925 sterling silver border ✔️ Elegant black background with gold graphic ✔️ Symbol of affection, protection, and memory ✔️ Minimalist Florentine design ✔️ Comes in a premium gift box This frame doesn’t just say “Happy Birthday.” It reflects it. It protects it. It celebrates it. 🔍  Beware of Imitations: The PVD Silver 999 Trap PVD ( Physical Vapor Deposition ) is a technique that applies less than 1 gram of pure silver onto a non-precious base. The result? An object that looks valu...

It’s not just silver. It’s Florence speaking. Click the image to explore the full collection  👉 www.secofflorence.co.uk   💭 Silver isn’t merely a metal. It’s a sentiment. For centuries, 925 sterling silver has symbolised purity, value and tradition. In Florence, however, the artisans at SEC OF FLORENCE elevate it into something more: a fusion of design, emotion and storytelling. 🔍  Why Choose 925 Sterling Silver? • Composed of 92.5% pure silver – the international standard for quality • Naturally radiant and long-lasting • Perfect for artisanal work – malleable yet resilient • Each frame bears the ★ 1174 FI hallmark , certifying Florentine origin and authenticity 🎨  SEC OF FLORENCE: Where Tradition Meets Design Every frame is the result of meticulous craftsmanship: ✔️ Silver is melted, shaped and polished by hand ✔️ Dark wood backing adds contrast and sophistication ✔️  Anti-tarnish finish preserves its lustre over time ✔️ Fully customisable – engravings, dimensi...

  It’s not just silver. It’s Florence speaking. Click the image to explore all collections  👉 www.secofflorence.com 💭 Silver isn’t just a material. It’s a statement. For centuries, 925 sterling silver has symbolized purity, value, and tradition. But in Florence, in the hands of SEC OF FLORENCE artisans, it becomes something more: emotion, design, and storytelling. 🔍  What Makes 925 Sterling Silver So Special? • Made of 92.5% pure silver — the global standard for quality • Naturally brilliant and long-lasting • Perfect for artisanal work: malleable yet strong • Each frame bears the ★1174 FI hallmark, certifying Florentine origin and authenticity 🎨  SEC OF FLORENCE’s Craftsmanship: Tradition Meets Design Every frame is born from a process that blends technique and passion: ✔️ Silver is melted, shaped, and polished by hand ✔️ Dark wood backing adds contrast and depth ✔️ Anti-tarnish finish preserves its beauty over time ✔️ Fully customizable: engravings, dimensions, ...

  📸 It’s not just silver. It’s Florence speaking. Click the image to explore our full collections  👉 www.secofflorence.co.uk 💭 When silver becomes emotion My name is Paolo Ermini, and for over thirty years I’ve treated silver as a living material—something to be touched, understood and cherished. Together with my partners, I founded SEC OF FLORENCE in 1990, in the heart of Florence, with a dream: to transform beauty into objects that speak, captivate and endure. 🔨  925 Sterling Silver: More than metal—an emotional experience Every frame, every piece we create in solid 925 sterling silver begins with an idea, a vision. The texture, the lustre, the purity—each detail is designed to stir emotion. Before it reaches your home, the silver is shaped with care, engraved with passion and finished with precision. 📍  Florence: Our home, our heritage SEC OF FLORENCE is more than an online shop. It’s a creative studio—a destination for those who seek authenticity. Our headquarte...

  📸 It’s not just silver. It’s Florence speaking. Click the image to explore our full collections  👉 www.secofflorence.com 💭 When silver becomes emotion. My name is Paolo Ermini, and for over thirty years, I’ve treated silver as a living material—something to be touched, understood, and loved. Together with my partners, I founded SEC OF FLORENCE in 1990, right in the heart of Florence, with one dream: to turn beauty into objects that speak, captivate, and endure. 🔨  925 Sterling Silver: More than metal—an experience Every frame, every piece we create in solid 925 sterling silver begins with an idea, a vision. The texture, the shine, the purity—each detail is crafted to evoke emotion. Before it reaches your home, the silver is shaped with care, engraved with passion, and finished with mastery. 📍  Florence: Our home, our soul SEC OF FLORENCE is more than an online store. It’s a workshop of ideas—a destination for those seeking authenticity. Our headquarters are in Flo...

  📸 👉 Click the photo to explore all wedding collections. A gesture of love deserves an eternal object. Beware of imitations. Demand the hallmark. Discover all SEC OF FLORENCE collections  👉 www.secofflorence.co.uk 💍 A frame is never just an object. It’s a treasure chest. A guardian of unforgettable moments. Have you ever considered how a frame can elevate the memory of a special day? We invite you to discover the Happy Wedding frame by SEC OF FLORENCE—and let it tell your story. 📸  What makes it unique? • Crafted in solid 925 sterling silver, hallmarked ★1174 FI • Features a golden silhouette of an embracing couple with heart-shaped balloons • Elegant and durable dark wood base • Customisable engravings: names, dates, love quotes • Anti-tarnish finish for lasting brilliance • Entirely handmade in Florence by Italian artisans 💬 What’s the most beautiful memory you’ve ever framed? Share it in the comments. 🎁  The frame that says “I do” Looking for a ...

  📸 👉 Click the photo to explore all wedding collections. A gesture of love deserves an eternal object. Beware of imitations. Demand the hallmark. Discover all SEC OF FLORENCE collections  👉 www.secofflorence.com 💍 A frame is never just an object. It’s a treasure chest. A guardian of unforgettable moments. Have you ever thought how a frame can elevate the memory of a special day? We invite you to discover the Happy Wedding frame by SEC OF FLORENCE—and let it tell your story. 📸 What makes it unique? • Crafted in solid 925 sterling silver, hallmarked with ★1174 FI • Features a golden silhouette of an embracing couple with heart-shaped balloons • Elegant and durable dark wood base • Customisable engravings: names, dates, love quotes • Anti-tarnish finish for lasting brilliance • Entirely handmade in Florence by Italian artisans 💬 What’s the most beautiful memory you’ve ever framed? Share it in the comments. 🎁 The frame that says “I do” Looking for a we...

  📸 It’s not just silver. It’s a conscious choice. Beware of imitations. Demand the hallmark. Click the photo to explore all collections 👉 www.secofflorence.co.uk 💭 Silver doesn’t lie. But only if it knows how to speak. In a world full of imitations, solid 925 sterling silver is a statement of authenticity. Shine alone isn’t enough. It must be hallmarked. It must tell you where it comes from and who made it. 🔍 How to recognise authentic 925 sterling silver ✔️ Look for two official hallmarks: • The “925” stamp certifying solid sterling silver • The ★1174 FI mark, issued by the Chamber of Commerce and Police Authority, identifying the maker: SEC OF FLORENCE ❗ Warning: If the mark is printed and not engraved, be cautious. Hand-stamped hallmarks are legally required. Non-compliance may result in immediate brand withdrawal and official warning. 🛠️ Why choose SEC OF FLORENCE? • Each piece is handcrafted by Italian artisans • All materials are Italian and carefully sele...

  📸 It’s not just silver. It’s a conscious choice. Beware of imitations. Demand the hallmark. Click the photo to explore all collections 👉 www.secofflorence.com 💭 Silver doesn’t lie. But only if it knows how to speak. In a world full of imitations, solid 925 sterling silver is a statement of truth. Shine alone isn’t enough. It must be hallmarked. It must tell you where it comes from and who made it. 🔍 How to recognize authentic 925 sterling silver? ✔️ Look for two official hallmarks: • The “925” stamp certifying solid sterling silver • The ★1174 FI mark, issued by the Chamber of Commerce and Police Authority, identifying the maker: SEC OF FLORENCE ❗ Warning: If the mark is printed and not engraved, beware. Hand-stamped hallmarks are legally required. Violators risk immediate brand withdrawal and official warning. 🛠️ Why choose SEC OF FLORENCE? • Every piece is handcrafted by Italian artisans • All materials are Italian and carefully selected • 100% Made in Ital...

  📸 It’s not the metal that shines. It’s the truth it reflects. 👉 www.secofflorence.co.uk — Discover jewellery that speaks without saying a word 💭 Not every gift needs unwrapping. Some are simply felt. There are presents that don’t need words. You sense them through touch, through silence, through the way they’re given. A 925 sterling silver piece from SEC OF FLORENCE isn’t just jewellery. It’s a quiet statement . 🪞 True elegance doesn’t ask for approval 💎 The ★1174 FI hallmark doesn’t request trust. It conveys it 🌿 Florentine design doesn’t follow trends. It sets them When you gift engraved silver, you’re choosing truth, depth and respect . You’re saying: “This moment deserves to be remembered with authentic beauty.” 🎁 When a gift becomes a memory 👶 Christenings: a symbol of light at the beginning 💍 Anniversaries: a shape that holds time 🎓 Graduations: a reflection of effort and achievement 💔 Remembrance: because what matters never fades 📣 Real SEC Custo...

  ❤️ The Gift That Says Everything… Without Saying a Word There’s one phrase every child carries forever: Best Mom Ever With this frame, that phrase becomes tangible, visible, eternal . A red heart made of roses. A golden engraving that declares lifelong love. All encased in solid 925 sterling silver , hallmarked ★1174 FI. It’s not just a photo frame. It’s a dedication carved for eternity . 🎁 For Every Special Occasion Birthday : When “thank you” isn’t enough Mother’s Day : To honour the one who taught us love Family milestone : To say “you’re the centre of it all” Surprise gift : To see her eyes light up 👉 A gift that doesn’t hang on a wall — it lives in the heart. ✨ Why Choose SEC OF FLORENCE? Frame in solid 925 sterling silver , not plated Signature engraved , not printed Backed in fine wood , elegant and durable Refined Florentine design, luminous and timeless Special engraving: “Best Mom Ever” , with red rose heart Every detail is crafted to move, to last, to speak. 💬...

  ❤️ The Gift That Says Everything… Without Saying a Word There’s one phrase every child carries forever: Best Mom Ever With this frame, that phrase becomes tangible, visible, eternal . A red heart made of roses. A golden engraving that declares lifelong love. All encased in solid 925 sterling silver , hallmarked ★1174 FI. It’s not just a photo frame. It’s a dedication carved for eternity . 🎁 For Every Special Occasion Birthday : When “thank you” isn’t enough Mother’s Day : To honour the one who taught us love Family milestone : To say “you’re the centre of it all” Surprise gift : To see her eyes light up 👉 A gift that doesn’t hang on a wall — it lives in the heart. ✨ Why Choose SEC OF FLORENCE? Frame in solid 925 sterling silver , not plated Signature engraved , not printed Backed in fine wood , elegant and durable Refined Florentine design, luminous and timeless Special engraving: “Best Mom Ever” , with red rose heart Every detail is crafted to move, to last, to speak. 💬...

 Some gifts are opened and forgotten. And then there are those that stay . A sterling silver frame by SEC OF FLORENCE isn’t just a valuable object — it’s a gesture that speaks of care, elegance, and intention . 🎁 A gift that speaks without saying a word When you choose to give a silver frame, you’re saying: “This moment deserves to be remembered” “I want you to have something real, something lasting” “I’m giving you a feeling, not just an object” 💎 Why silver? Solid 925 sterling silver has something no other material does: Weight – you feel it in your hands, like a real emotion Light – it reflects softly, like the glow of a memory Time – it doesn’t age, it evolves, it’s passed on Every SEC OF FLORENCE frame is: Hand-finished Hallmarked with ★1174 FI Crafted entirely in Florence Protected with anti-tarnish treatment 🕊 Moments that deserve more A silver frame is the perfect gift for: A wedding A birth An anniversary A graduation A farewell A new beginning Because every ...

 Today, everything looks like silver — but not everything is. In a market full of anodized coatings, vague labels, and well-packaged imitations, recognizing a genuine 925 sterling silver frame has become an act of awareness. That’s why SEC OF FLORENCE is here to explain, clearly and simply, how to tell the real from the fake . 🔍 1. Look for the hallmark Every solid silver item sold in the U.S. and Europe must legally display an official hallmark. In our case: ★1174 FI This code guarantees: Silver purity (925/1000) Traceability of the maker Legal responsibility of the brand ❌ If there’s no hallmark, it’s not silver. ❌ If it’s only printed on paper, it’s not a guarantee. 🧪 2. Beware of vague labels Phrases like: “Silver-plated” “Silver effect” “Silver finish” …are red flags. Only the term “925 sterling silver” with a stamped hallmark on the metal means it’s real. 🖐 3. Touch it, observe it, listen to it A real silver frame: Has a noticeable weight Isn’t overly shiny — it...

 In a world that’s constantly evolving, craftsmanship must evolve too. At SEC OF FLORENCE , we made a bold and intentional choice: 👉 to sell exclusively online — no physical stores, no wholesalers, no middlemen. This decision wasn’t made by chance. It was made by principle: Authenticity isn’t outsourced. It’s signed. 🛑 Why we left retailers and distributors behind Two key reasons: 1. Payment risk Over the years, we’ve experienced increasing delays, defaults, and uncertainty. Selling through third parties meant losing control over what matters most: Service quality Delivery reliability Product guarantees for our customers 2. Our vision for the future We believe the future of fine craftsmanship is digital, direct, and transparent . When someone looks for a 925 sterling silver frame , they don’t want vague promises — they want truth, traceability, and a human connection . 💎 What it means to buy directly from SEC OF FLORENCE You receive a product that’s signed, hallmark...