"SEC OF FLORENCE" magazine

  📸  It’s not just silver. It’s Florentine craftsmanship . Click the image to explore our full collections 👉 www.secofflorence.co.uk ⚠️  Warning: Not Everything That Glitters Is Silver In the world of home décor and jewellery, appearances can be deceiving. Coatings and vague labels often mislead buyers into thinking they’re purchasing real silver. But when it comes to value, authenticity, and respect for the customer, one thing matters: the hand-stamped 925 hallmark . 🔍  PVD 999 Silver : A Gleaming Illusion PVD ( Physical Vapour Deposition ) 999 silver is not a solid alloy—it’s a microscopic layer of pure silver applied to the surface of an object. • Contains less than 1 gram of silver • No intrinsic value • No hallmark • Not legally recognised as “silver” under UK regulations In short: it’s a silver-coated item , not a silver item. Yet it’s often marketed as genuine. Legal? Perhaps. Ethical? That’s up to you. 💎  Sterling Silver 925 : The Real Deal Sterling silver ...

  📸  It’s not just silver. It’s Florence craftsmanship. Click the image to explore our full collections  👉 www.secofflorence.com ⚠️  Buyer Beware: Not All That Shines Is Silver In the jewelry and home décor world, confusion runs rampant. Coatings and misleading labels blur the line between real silver and imitation. But when it comes to value, authenticity, and respect for the buyer, one thing matters: the hand-stamped 925 hallmark . 🔍  PVD 999 Silver: A Shiny Illusion PVD (Physical Vapor Deposition) 999 silver is not a solid metal—it’s a microscopic layer of pure silver vaporized onto a surface. • Usually less than 1 gram of silver • No intrinsic value • No hallmark • Not legally recognized as “silver” in the U.S. Bottom line: it’s a silver-coated item , not a silver item. Yet many sellers market it as genuine. Legal? Maybe. Ethical? You decide. 💎  Sterling Silver 925: The Real Deal Sterling silver is an alloy made of 92.5% pure silver and 7.5% other metals ...