"SEC OF FLORENCE" magazine

  💬 Where truth in metal was born In 1990, in the heart of San Frediano , SEC OF FLORENCE was born. A workshop of just 40 square metres , three founders, one clear vision: To create solid 925 silver frames , hand-stamped, built to last and speak to the heart. San Frediano isn’t just a district. It’s Florence’s artisan soul , where every object tells a story and every signature carries meaning. ⚔️ The bold choice: saying no to imitations Even back then, the market was flooded with shortcuts: ❌ Sprayed 999 silver: a misted layer, not stampable, no real value ❌ Printed “925” labels: typographic lies, no actual proof SEC OF FLORENCE chose the harder path. But also the truest: Every frame is hand-stamped with 925 Every piece bears the ★1174 FI hallmark , issued by the Police and Chamber of Commerce 💎 The first 40m²: where excellence began In that small space, Paolo Ermini, Massimo Spinelli and Stefano Cherici began crafting: Frames in solid 925 silver , never plated Pieces ha...

  💬 Where truth in metal was born In 1990, in the heart of San Frediano , SEC OF FLORENCE was born. A workshop of just 40 square feet , three founders, one clear vision: To create solid 925 silver frames , hand-stamped, built to last and speak to the heart. San Frediano isn’t just a neighborhood. It’s Florence’s artisan soul , where every object has a story and every signature has meaning. ⚔️ The bold choice: saying no to imitations Even back then, the market was flooded with shortcuts: ❌ Sprayed 999 silver: a thin misting of metal, not stampable, no real value ❌ Printed “925” cards: typographic lies, no actual proof SEC OF FLORENCE chose the harder path. But also the truest: Every frame is hand-stamped with 925 Every piece bears the ★1174 FI hallmark , issued by the Police and Chamber of Commerce 💎 The first 40 square feet: where excellence began In that small space, Paolo Ermini, Massimo Spinelli, and Stefano Cherici began crafting: Frames in solid 925 silver , never p...