Silver alloy 999? No thanks. Here’s what it really means to buy value.
Discover why frames labeled “silver alloy 999” are just an illusion. And why a solid 925 silver frame by SEC OF FLORENCE is an investment in authenticity, elegance, and Italian craftsmanship.
📸 Have you ever read “silver alloy 999” on a label and thought, “Wow, that must be ultra-pure”? Hold on. Because behind that phrase lies one of the biggest deceptions in the silver market.
⚠️ “Silver alloy 999”: noble name, worthless content
Let’s be clear:
It’s not solid silver
It has no official hallmark
No recognized value
No legal guarantee
It’s a thin silver coating, often glued onto plastic or resin, sold as if it were precious. Its real value? Zero.
✅ What does a SEC OF FLORENCE frame offer?
📍 The photo says it all: “ARGENTO MASSICCIO 925 – SEC OF FLORENCE – SINCE 1990”
Each frame is:
Made of solid 925 silver, 92.5% pure
Hallmarked with “925” and “★1174 FI”, our official maker’s mark
Finished with mahogany wood backing
Treated with invisible anti-tarnish protection
Pressed on hand-engraved artisan molds
🖼 It’s not just a frame. It’s a reflection of you.
A SEC OF FLORENCE frame is:
The gift that lasts
The detail that transforms a room
The symbol of a moment worth honoring
🎯 This battle concerns us all
Those who sell “silver alloy 999” are not selling silver. They’re selling an illusion. And those who buy — often in good faith — believe they’re getting something valuable, but end up with a common frame, without soul, without guarantee, without future.
We say: enough.
🎁 Who is a SEC OF FLORENCE frame for?
For those who love elegance but demand authenticity
For those who want to give a gift that’s truly unforgettable
For those who believe that craftsmanship is a value, not a trend
✨ Explore the full collection at Every frame is a signature of craftsmanship. Every detail, a promise kept.
📷 Click on the image to discover all the details Elegant, authentic, timeless — your SEC OF FLORENCE frame isn’t just to look at… it’s to experience.

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